Discover the convenience and quality of Uncle Ben's, the go-to brand for ready-to-use rice and grain products. From flavored rice to rice cups and pouches, Uncle Ben's offers a delicious and nourishing meal in minutes. With a commitment to sustainability and responsibly sourced ingredients, Uncle Ben's is a trusted choice for households in Pakistan and beyond.
Uncle Ben's is a brand of parboiled rice and other related food products that was introduced in 1943. The brand is owned by Mars, Incorporated and is popular in the United States and around the world.
The brand was introduced in 1943 by Converted Rice Inc.
The Uncle Ben's character was inspired by a real-life African American farmer.
In 2006, the brand was acquired by Mars, Incorporated.
In 2020, the brand decided to change its name and logo due to concerns about racial stereotypes.
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Parboiled rice that cooks up fluffy and separate.
Microwavable rice that is ready in 90 seconds.
Long grain white rice with toasted orzo pasta and a blend of vegetables and seasonings.
Uncle Ben's parboiled rice is rice that has been partially boiled in the husk.
Yes, Uncle Ben's rice is gluten-free.
Uncle Ben's original rice is parboiled rice, which takes longer to cook than instant rice. Instant rice has been pre-cooked and dehydrated, so it cooks more quickly.
Yes, Uncle Ben's uses genetically modified organisms (GMOs) in some of its products.
Uncle Ben's changed its name and logo in 2020 due to concerns about racial stereotypes.
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