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Explore About Build-a-Bear Workshop & Its Products

Build-a-Bear Workshop is a global company that allows customers to create their own customized furry friends. Customers can choose from a variety of plush animals, dress them up in different outfits, add sounds and scents, and even personalize them with a message or a name. Build-a-Bear Workshop operates in over 50 countries with over 500 stores worldwide.

Founded in 1997 by Maxine Clark in St. Louis, Missouri.

Became a publicly-traded company in 2004.

Expanded to Canada and Europe in 2000, and Asia in 2006.

Introduced licensed characters, including Disney and Star Wars characters, in 2006.

Launched the Build-a-Party concept in 2009, allowing customers to celebrate their birthdays at a Build-a-Bear Workshop store.

Partnered with the World Wildlife Fund in 2017 to support conservation efforts for endangered species.

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Webkinz is a line of stuffed animals that come with a unique code that allows children to play with a virtual version of their pet online.

Teddy Mountain

Teddy Mountain is a company that offers a similar experience to Build-a-Bear Workshop, allowing customers to create their own stuffed animals and dress them up with different outfits.

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Common Questions Asked by Customers About Build-a-Bear Workshop & Its Products